16 Ways to Grow Your Facebook Likes
Facebook “Likes” are more than a popularity poll: They are a measure of interaction and views. They also qualify you for Facebook Insights, Facebook’s own metrics toolkit.
In short, “Likes” help you see where you’re on track with your fans and followers – and when your posts leave them cold.
Easy Ways To Increase Your Likes On Facebook Continued
5. Ask for “Likes” offline. Invite people to follow you on Facebook via your business card. Put “Like us on Facebook” on your brochures, menus and other stationery. Put your Facebook like on your storefront window, if you have a physical business location.
Be creative and see where (a) others add Facebook invitations (b) you can effectively place them.
6. Be yourself. One of the most important parts of getting known and loved via Facebook will be your authenticity – you should be the voice that stands out from the crowd. Don’t be afraid to speak your mind and speak your truth. People befriend people – not businesses.
Being authentic serves a number of purposes; all of them with positive results.
• It will eliminate people who are not your target audience. This may not sound like a good thing, but actually, it’s the best. You don’t want two people carrying on a long conversation in your comments about the price of cheese in Philadelphia when your post was actually all about the best way to style curly hair.
• It builds your reputation, as people grow clear about who you are – and what you stand for. You will speak with integrity and confidence, when you’re speaking from your core.
• It provides an anchor for people. Others will model themselves after you, if your posts have an impact on their lives and world views. (“Artists lead; others follow”.)
• It gives you character and helps you stand out. People will eagerly look for your posts if they know what to expect – even if that’s always the unexpected.
7. Give yourself/your Page a Theme (with a capital “T”). TV writers know it. Movie writers know it. Novelists and children’s writers know it.
You need a Theme.
Become known for certain types of posts – and if you don’t want to do that, make it a certain point of view.
For example, become known for always posting highly-entertaining, unusual and quirky photos, like the one in the previous example.
Or showcase your Photoshopping skills in photos and infographics.
Or if you run a Weight Loss blog, post tips about nutrition, exercise and weight loss.
Again, people will know what to expect, so they’ll stop and read your posts, visit your Page and occasionally look through your Timeline.
People love thinking they know you, so even if you’re changing directions, tell them what they can expect.
8. Repurpose your blog to Facebook format. Make it a habit to upload the first paragraph or summary of every post, along with a highly relevant photo or graphic that gets the mood or theme of the post across (as well as your personality).
9. Join Networked Blogs on Facebook, if you’re a blogger. (In fact, join Networked Blogs, period, to increase shares and “Likes”.)
One of its biggest benefits? If you’re featured in their “Friends” thumbnails, people can find and check out your page with just one click.
Growing Your Facebook Likes Summary
In this post we covered asking for “likes” while offline, being yourself, havine a theme, repurposing your blog, and joining a networked blogs on Facebook. We will conclude this series of posts in the next Facebook likes post.