Top 10 Reasons to Use Facebook for Business
Both Facebook and Mashable put monthly Facebook visitors at 1 billion, from December 2012 to February 2013.
Visitors spend an average of 28.8 minutes per day within the site’s portals, hanging out with friends and acquaintances, and looking for entertainment or news. Its daily reach is an enormous 43%, with use and popularity still on the rise.
The Reasons To Use Facebook For Business (continued)
5. Facebook Pages are versatile.
You can do all sorts of things to help enhance your business branding. You can customize the Cover background, insert your Profile Photo, write a powerful “About Me” blurb. (That’s just for starters.)
Facebook Pages integrate with other social networks, via apps. You can add apps – and then make those apps appear as a menu choice by creating custom 111 pixel X 74 pixel tabs for your apps.
For example, here’s an easy way to install the Pinterest tab on your Facebook Page – just visit Woobox and click on the “Install Pinterest Tab” button.
This is what a Facebook App Tab looks like…
From your Page, you can also:
• Run contests
• Feature quizzes, surveys and polls
• Feature your website URL in your “About Me” section
• Gather “Likes”
• Claim and operate under your vanity URL, making it easy for your Page – and business – to show up in Facebook search results
• Install custom app covers to your tabs, showing anything you like
• Run sponsored posts
• Watch people share your posts (and sponsored posts) – unsolicited!
And that’s just a taste of your Page power!
If you’d like to create a Facebook Page for your business, start with the site’s Build Your Page section.
6. Facebook is mobile-friendly.
There are FB apps galore, allowing people to access Facebook and interact in a variety of ways. Of FB’s 1 billion monthly users, it is estimate that 680 million are accessing it from mobiles.
The ability to do so strengthens the Facebook habit, increasing both user dependency and engagement – as well as your reach.
Install the FB app on your mobile.
7. Facebook has valuable analytics.
You can track your fan interaction and your FB Page popularity with FB Insights, its easy-to-grasp analytics suite (available after your Page has gained 50 “Likes”).
FB is also introducing Graph Search (currently in beta), which experts have predicted will cement
Facebook as the king of all social networks – and increase user enjoyment by enhancing relevance.
Visit the Graph Search page and get on the waiting list while you still can.
Reasons For Using Facebook Summary
We discussed Facebook pages versatility, it’s many applications, and that it is also mobile friendly.