You’ve probably heard of Instagram or are maybe even using it to share images. But did you know Instagram can also be used to create videos you can share. Instagram is fast and fun way to freely share the memorable moments in your life.
Instagram video lets you take a video and transform how it looks with several built in filter effects. You can instantly post those videos with your friends and family and to Facebook, Twitter, Flickr, Tumblr and Foursquare.
Instagram Marketing Idea
Use Instagram to create How-to tips and demos of your products. You’re an expert in your product or field. Show samples of your expertise to tease your audience into wanting to see more.
Get your audience excited and involved in your brand by offering them a contest to enter.
Add a Filter to Video
There are several filters you can use to make your videos stand out.
After your video is recorded, tap Next. There is Maven, Gingham, Ginza Skyline, Dogpach, Brooklyn, Moon, Helena, Asby, and Charmes available at this time. Select the one you like, tap Next to continue on to the share screen.
Instagram videos can be up to 15 seconds long. In comparison to the Vine app which is only 6 seconds long, you can create a quick promotion that showcases different elements of your business such as a special offer, a new product, the footage from an upcoming event or even a live video of your tradeshow or conference booth.
Or how about showing the daily work life of your brand or business.
Short, 15 second bursts of video capture interest and hold short attention.
To get your point across in the brief videos while keeping your audience’s attention, focus on images and create quick, interesting headlines.
Previous clips can be deleted by tapping the X and then tapping the trash can to confirm you want to delete.
Take multiple clips by lifting your finger off the record icon during the recording process. This pauses the recording. Tap and hold the button again when you are ready to move to the next clip.
The iPhone 4S and iPhone 5 come with the built in Cinema feature that allows you to stabilize your video after you have taken it.
Sound can be set to play instantly or be turned off by default on your Instagram videos.
On the iPhone/iPad, adjust the setting by going into your profile by tapping the speaker in the bottom corner. Tap gear/settings icon in the right corner to access your settings. Swipe down and tap Mute. Choose to always play with sound or to turn sound on and off with your ringer switch.
Swipe down to the sound setting. Tap the setting to turn the sound on or off.
You’re already using Instagram photo to share images. Now you can use Instagram to create videos to share. Instagram is a fun and creative way to freely share what is happening in your life and business.