A Couple Really Bad Examples Of Visual Marketing
Just to prove that visual websites and online marketing is important, let’s take a look at a couple really bad examples of visual marketing. Look at your own risk.
MrBottles.com – This website is just really difficult to look at. It uses all the mistakes that you should avoid. There are terrible fonts, bad pictures, and more. Use this as your guide of what not to do for your visual marketing. This website could easily be updated to make it really look great considering the subject is very visual in nature.
FastCoDesign.com – This website has correctly identified the very worst infographic so far in America. You don’t want to miss this. It very adequately shows how using the wrong image to depict data can completely change the meaning of the information that you mean to get across to your audience.
The Next Step
Looking at the best and the worst of visual marketing can help you to understand what works and what doesn’t work. You want to emulate the best of what you have to offer and what you can afford to create. You can do a lot of it yourself, or you can hire a professional graphic designer. The important thing is to add visually pleasing graphics to your marketing consistently, regularly and with your audience in mind.
Create memes with interesting quotes using an online platform like Canva.com that will put you on the mind of your audience. Be sure to watermark each meme, and use images that evoke the types of emotions that you want your audience to feel. Memes are good to share on Facebook, Twitter, and Pinterest. Be sure to make them the right size for each network.
To create awesome video, use a good camera and learn about editing software such as Camtasia.com or Movie Maker. It doesn’t take that much effort to learn to edit short videos. If you aren’t sure how to do it, or don’t want to learn, there are a lot of contractors that you can work with. Just be sure to see the results of their work, and get references. Be prepared to work under the contractor’s timeline.
By paying attention to the visual elements of your online marketing, you can create beautiful and effective marketing material that gets the message out about your offerings in a way that makes you proud and makes others want what you have.
Getting Noticed Online Marketing Guide Conclusion
The post concludes thes series on visual marketing. I think that you can see how thisw would apply to socail media as well. The series includes some very good ideas to employ in your social medai marketing on such places a Twitter, Facebook, and YouTube. Have fun with your visual marketing efforts.